I’m Eslam Radwan, a Digital Marketing Manager and Creative Strategist with over four years of hands-on experience in digital marketing, branding, and visual communication. I specialize in integrating technology and design to create innovative marketing strategies that strengthen brand visibility and drive business growth across industries such as engineering, real estate, fashion, and manufacturing. At Floatmap for Engineering & Architecture, I led the company’s digital transformation, where I developed data-driven marketing strategies, optimized content ecosystems, and managed creative campaigns that significantly enhanced our online presence. My work combines SEO, media buying, performance analytics, and visual storytelling, leveraging tools like Google Analytics, Meta Ads, Photoshop, Illustrator, and advanced A/B testing frameworks to deliver measurable ROI. Before that, I managed digital campaigns for El-Mohandes Trading & Manufacturing, Mena Group, and Glam Weddings, where I achieved notable improvements in engagement and conversion rates. As both a digital marketer and brand identity designer, I’ve executed impactful creative projects — from real estate visuals to lifestyle campaigns — blending data-driven insights with artistic design principles. I hold a Bachelor’s Degree in Commerce from Alexandria University and have completed several professional certifications from Udacity in Digital Marketing Strategy, Content Marketing, and Advertising Design. My passion lies in using innovation, design, and technology to craft modern digital brands that connect meaningfully with their audiences.